Launching a new product often means juggling creators, content, and channels, without knowing what will actually drive impact.
This case study explores how Dr. Oetker partnered with Degusta Box to turn that complexity into a focused activation, aligning creators, product sampling, and social formats into one cohesive campaign. The breakdown reveals the thinking behind the setup, the decisions made along the way, and the insights that emerged once the campaign went live.
Curious to see how the strategy came together?
